HBO Pop-Up Stocks Exclusive 'Thrones' Wares

For a third year, HBO is bringing its “Game of Thrones” international exhibition around the world, stopping in mostly European markets.

April 6, 2018

HBO Pop-Up Stocks Exclusive 'Thrones' Wares
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For a third year, HBO is bringing its "Game of Thrones" international exhibition around the world, stopping in mostly European markets.

Presented by HBO and its international partners, "Game of the Thrones: The Exhibition" features all-new installations focusing on key places, characters and relationships from the fourth season of the hit series.

Traveling alongside it this year is a pop-up version of the HBO Shop, which is selling "Game of Thrones" merchandise, as well as exclusive products only available to exhibition attendees.

Operated by Red Star Merchandise and positioned at either the exhibition entrance or exit, based on the venue, the pop-up shop is fully stocked with exclusive products including "Game of Thrones" t-shirts, pint glasses, tote bags, travel mugs and posters branded specifically for the exhibition. Additionally, fans will also find other best-selling "Game of Thrones" products including Funko Pop! vinyl figures, Mystery Minis and Mini Pop key chains; Dark Horse figures,

playing cards, sigil pins and magnet sets; men's and women's apparel from TVM; canvas messenger bags, mugs and key chains from SD/Dirac; and pint glass sets, shot glass sets, tote bags, travel mugs and posters from Underground Toys.

So far, the HBO Shop pop-up has traveled with the "Game of Thrones" exhibition to London, Stockholm, Madrid, Berlin and Amsterdam, with a Paris date to be announced. There is also the potential for more markets to be added at a later date.

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