AT&T-owned WarnerMedia is leveraging its anime streaming service Crunchyroll to bring in HBO Max subscribers.

License Global

May 9, 2020

1 Min Read
hbocrunchyroll.png

With Netflix working to become a dominant presence in the anime streaming space, AT&T’s WarnerMedia is using its anime streaming service Crunchyroll to bring in subscribers to HBO Max, according to a report by The Verge.

Those who subscribe to HBO Max will be able to stream 17 anime series that are available on Crunchyroll including “Keep Your Hands off Eizouken” and “Full Metal Alchemist: Brotherhood.” Every three months, Crunchyroll will curate new anime content for HBO Max subscribers. Popular series such as “Death Note” and “Hunter x Hunter” will be making their way to the streaming platform later this year.

This partnership will bring a small number of the 1,000-plus anime series on Crunchyroll to HBO Max. Both entities are owned by AT&T, and the partnership aims to bring more anime to a wider audience.

HBO Max launches on May 27 for S14.99 per month.

Read more about:

CrunchyrollHBO

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like