eOne has announced it is gearing up to launch “Ricky Zoom” on CCTV-14, starting March 23. 

CCTV-14 will air 10 episodes of the children’s animated series. The new airings in China come as a second season of “Ricky Zoom” has already zoomed into production. A first batch of season two episodes are due for delivery in international markets starting this November.

“We are so proud of ‘Ricky Zoom’ and its success to date,” says Olivier Dumont, president, family and brands, eOne. “It is premium original content produced by the very best talent and our strong roster of international broadcasters has super-charged the series to a high level of awareness around the world. We are very excited for the potential to explore even more ground in the second season. There are so many more stories to tell that will deepen the connection between the characters and our audience, and we look forward to bringing them all-new adventures.”

The deal comes as ‘Ricky Zoom’ continues to roll out new toys around the world. eOne is working with global master toy partner TOMY to present the launch of “Ricky Zoom” toys in multiple territories, including a series of six key products based on Ricky and his Bike Buddies.

To meet consumer demand on the heels of the new toy releases, eOne will present additional licensed merchandise in 2020 and 2021, including books, puzzles and games, arts and crafts, apparel and accessories.