
March 6, 2023

has announced a lineup of "Ted Lasso" merchandise before season three of the Emmy Award-winning comedy.
The WB Shop will release a new lineup of "Ted Lasso" gear and, additionally, Warner Bros. Discovery Global Consumer Products has teamed up with licensees, including
, Jeni's Splendid Ice Creams,
,
,
,
and
for new merchandise.
The new season of "Ted Lasso" will premiere worldwide on Wednesday, March 15, on Apple TV+, followed by new episodes released weekly on Wednesdays.
Watch the "Ted Lasso" season three trailer here.
The new WB Shop "Ted Lasso" products include:
The BELIEVE capsule features apparel, accessories, home/office products and sporting goods with Lasso's motto, including an exclusive T-shirt collection inspired by each character's Believe signs. A Believe necklace, a headband, a soccer ball and a dart board are also included in the collection.
AFC Richmond apparel and accessories, including sweatshirts, a cropped hoodie, women's

"Ted Lasso" AFC Richmond Cropped Hoodie, Warner Bros. Discovery Global Consumer Products
Launching on March 15 will be customizable "Ted Lasso" bobblehead character T-shirts, plus seasonal home goods, including a pool float, beach tote bag and towel in yellow and blue AFC Richmond colors and logos.
Additional season three products from Warner Bros. Discovery Global Consumer Products' licensees include:
Jeni's Splendid Ice Cream
Fans of the show who have ogled Ted's homemade shortbread cookies from their couches can now eat along with Rebecca, thanks to
Jeni's 'Biscuits with the Boss' ice cream
.
Build-A-Bear
A Ted Lasso Bear teacup bundle and a
, each with individual accessories.
Monopoly
Ted Lasso from USAOPOLY enables players to buy, sell, and trade properties like Nelson Road Stadium, The Owner's Box, and Keeley's Flat while advancing or gaining riches with Lasso-inspired Believe (Community Chest) cards and Smells Like Potential (Chance) cards. Customized tokens include symbols from the show in miniature form; Ted's Visor, an Army Man, a Goldfish, a box of those famous little biscuits, a teacup and the Believe sign.

'"Ted Lasso'"Monopoly, USAOPOLY
McFarlane Toys
Detailed limited edition 6-inch scale posed figure of Ted Lasso, including a scenic, printed back-drop and environmental base for display.
UNO
The UNO "Ted Lasso" card game features graphics inspired by characters and scenes from the show.
Stance
Two sock styles inspired by the AFC Richmond football club mark and coach Ted Lasso.
FUNKO
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