WWE Adds Three New Partners


The professional wrestling league WWE has signed a trio of new deals for toys and novelty items in North America.

GoodStuff created a range of amusement prizes that launched in the U.S. this summer; Interactive Toy is developing a WWE version of its Light Stars animated handheld projector that will be available in the U.S. and Canada in spring 2014; and Playaction has launched a line of novelty items that includes lenticular drinkware, garbage pails, pictures, disposable tissue boxes, travel tissues, napkins, paper towels and hand warmers in the U.S.