exhibitor, FanGirl Consulting and Brand Management, will oversee the following:
Ιdentifying licensing and retail opportunities in all consumer product categories;
Building a direct-to-consumer retail program and e-commerce strategy; and
Collaborating with promotional partners to celebrate key anniversaries in Wendell Scott’s career and to and promote diversity.
"I'm excited for the opportunity to supply Wendell Scott fans all over the world the level of merchandise and apparel that they deserve,” says Warrick Scott, chief executive officer, the Wendell Scott Foundation. “We are excited to be represented by FanGirl and the amazing work that they do.”
“We are honored and thrilled that the Wendell Scott Foundation has selected the FanGirl team to be its global licensing agent,” says Anita Castellar, chief executive officer, FanGirl Consulting and Brand Management. “Wendell Scott’s story is a racing story which has the civil rights movement as its backdrop. He was a talented driver and a trailblazer in NASCAR. We look forward to working with
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