February 24, 2021
Dimensional Branding Group has announced a new partnership between "Pop-A-Shot" and the Harlem Globetrotters with the original "Pop-A-Shot" hoops game.
"At Dimensional Branding Group, we grew up with 'Pop-A-Shot' and Harlem Globetrotters," says Morgan Ward, licensing director, Dimensional Branding Group. "It feels like a perfect fit to bring the joy of basketball home to the family."
"Pop-A-Shot" created the original arcade basketball game in 1981, subsequently introducing electronic scoreboards, dual shot versions, infrared scoring and steel frame before entering the home market. Their current licensed games include N.C.A.A. teams from U.C.L.A. to the University of Texas.
Current licensed partners include Super Impulse, Basic Fun, Alchemy 3, and Trau & Loevner.
"Adding Pop-Shop to our expanding list of licensees offers a fun way to bring the Harlem Globetrotters off the courts and into the homes of our fans and families," says Natalie Setton, vice president, commercial, Herschend Entertainment Studios and Harlem Globetrotters. "We can't wait to see the basketball skills and joy it inspires."
"We're extremely excited to begin producing Pop-A-Shots with the logos and colors of the Globetrotters," says Tony Stucker, owner, Pop-A-Shot. "It's a great partnership between two iconic basketball brands."
Read more about:Dimensional Branding Group
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