PGA Tour Yells 'Fore!' for Footwear

The PGA Tour has signed a long-term licensing agreement with Ccilu Footwear to develop a line of sport and lifestyle shoes inspired by golf.
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November 29, 2018

PGA Tour Yells 'Fore!' for Footwear

The agreement kicks off with an SS19 collection that includes sandals, flip-flops, casual styles, sneakers and boots.

The deal comes as PGA works to attract younger and more diverse fans to golf.

"From lifestyle to technology, this collection reflects a momentous opportunity, and we could not be happier about the coming together of Ccilu and PGA TOUR," says Wilson Hsu, chief executive officer, Ccilu.

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