Nitro Circus Names Licensing DirectorNitro Circus Names Licensing Director

Sports entertainment company grows licensing team in anticipation of new consumer products range.

Nitro Circus has appointed Cassie Dombrowski as director of global licensing.

In her newly created role, she will oversee Nitro Circus’ global licensing efforts. She will also lead activities in North America and manage the network of licensing agencies that the company has built around the world.

Dombrowski’s appointment comes as the company prepares to launch a new consumer products range that will include sporting goods, toys, apparel, headwear and video games. Additional news regarding the range will be released in the coming weeks.

Before joining Nitro Circus, Dombrowski provided management for brands such as Quiksilver, DC Shoes and Roxy during which time she built an extensive contact base with leading retailers across North America.

“We are thrilled that Cassie has joined Nitro Circus in this position and we welcome her to the Nitro family,” says Peter Maule, global head, licensing, Nitro Circus. “As our licensing presence continues its rapid growth worldwide Cassie’s leadership, creativity and relationships will be crucial as we take our brand to the next level.”