April 5, 2018
Tommy Bahama and Carhartt will bring men’s apparel to Major League Baseball.
First, Tommy Bahama has unveiled another collection of men’s apparel that includes relaxed, island-inspired styles for camp shirts, knits and more.
The range is available at Tommy Bahama stores, select MLB team stores, specialty retailers and online at TommyBahama.com
Meanwhile, Carhartt and global lifestyle brand ’47 have teamed up again for a headwear collaboration that celebrates all 30 Major League Baseball teams and its fans.
The collaboration includes three hat styles in selection of ’47 fits. The partnership includes the Outwork x Outroot campaign, which honors the men and women who cheer on their local teams.
In the spirit of competition, Carhartt and ’47 have hidden Opening Day tickets at an unspecified location near the stadium of each of the 15 home teams. On Opening Day, one player in each home market will post a clue on social media,leading one fan to a pair of tickets.
"There has always been a natural connection between work and sports," says Tony Ambroza, chief brand officer, Carhartt. "Last year's campaign proved that hardworking fans in Detroit and Boston are passionate about their teams. With the expansion of this collaboration, we're able to celebrate baseball fans nationwide who both ‘outwork them all’ and ‘outroot them all.’"
Carhartt x ’47 products are available for purchase at all MLB stadium stores, all Carhartt and '47 company stores, and online at Carhartt.com and 47Brand.com.
The 2018 Major League Baseball season kicks off March 29.
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