License Global is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

LicenseTV: Why Athletes Make Great Licensing Partners

LicenseTV: Why Athletes Make Great Licensing Partners

Dow Famulak of Global Brands Group highlights the key reasons celebrity athletes such as David Beckham are exceptional partners for brand management companies.

To see more LicenseTV, click here.

Hide comments
account-default-image

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish