Aston Martin Aramco Launches Ultimate Simulator Using Motion Technology to Recreate F1 Racing

Aston Martin Aramco F1 Team has announced the launch of new motion simulators, aimed at bringing fans closer than ever to the experience of becoming a Formula 1 driver. 

Motion simulators are created by memorabilia specialist, Memento Exclusives, utilizing the same processes as F1 teams. Designed to recreate the famous race cars seen on the tracks, these Aston Martin Aramco’s Motion Simulators feature high tech systems which aim to immerse the racer, offering them the chance to experience every twist and turn around iconic racing circuits. 

Aston Martin Aramco F1 Team and Memento Exclusives have made simulators available to the public in iconic racing green before, but adding movement to the simulation experience is set to take sim racing to new heights. Each motion simulator has been developed in partnership with the race team at Silverstone and features haptic actuators, a front pivot configuration and haptic rumble feedback. This advancement offers gamers and racers true authenticity, with the motion of a real F1 car accurately emulated from the moment they jump into the cockpit.

Motion simulators are just one of the ways Aston Martin Aramco F1 Team is innovating with technology in recent times. Lance Stroll has been noted for his sim work over the years and revealed ahead of the 2023 Bahrain Grand Prix that he partially rehabilitated a broken wrist by practicing in a simulator. He famously went on to finish sixth in that race. Spanish racing driver, Fernando Alonso, who recently celebrated his 400th Grand Prix at the 2024 Mexico City Grand Prix, has also lent his voice to emerging technology with Ai.lonso – offering visitors to the Aston Martin Aramco website the ability to hear selected articles read in his voice in multiple languages. 

Related:Aston Martin Aramco F1 Team, Memento Exclusives to Launch F1 Race Simulators

“We are delighted to announce the next phase in our partnership with Aston Martin Aramco; these motion simulators take sim racing to the next level, providing gamers and racers with the closest experience to racing an actual F1 car,” says Barry Gough, chief executive office, founder, Memento Exclusives (F1 Authentics). “This launch, commemorating Fernando Alonso’s 400th Grand Prix and recognizing Lance Stroll’s history with simulators, is a testament to this partnership and the technological advancements here at Memento Exclusives, offering new ways for fans to own the moment.”

“This is a really exciting collaboration with our partner Memento Exclusives, bringing the world of Formula One to life for sim racers, collectors and our fans alike,” says Matt Chapman, head, licensing and merchandise, Aston Martin Aramco Formula One Team. “The look and feel of the motion simulator makes it an immersive experience and the addition of movement builds upon the previous simulators we have collaborated on together.”

Aston Martin Motion Simulators are only available in limited numbers and via f1authentics.com or Memento Exclusives’ private sale service.