Ascot Racecourse has signed a multi-year deal with British accessories brand Radley London to create a new line of bags for Royal Ascot and the summer social season.
IMG brokered the deal.
The deal will see Ascot Racecourse and Radley London create an exclusive collection of bags that celebrate Royal Ascot’s British heritage and Radley’s craftsmanship.
The five-piece collection includes shoulder, clutch and cross-body bags. The collection is set to roll out in April at Radley stores across the U.K., internationally and online.
The line will also be sold onsite at Royal Ascot at the Ascot Shop, overseen by IMG.