Sony Eyes G.I. Joe Director for He-Man Movie

Director Jon M. Chu is in talks to take the helm of Sony's Masters of the Universe, a live-action reboot of the 1980s Mattel toy line, according to The Hollywood Reporter.

The franchise premiered in 1983 with a cartoon series and an action figure line and took its first stab at the big screen in 1987.

Chu is currently overseeing the 3D conversion of another toy line adaptation, G.I. Joe: Retaliation, set for release March 29, 2013.