Uniqlo Takes Flight with ‘Super Mario’
The fashion retailer’s new collection will include a selection of graphic t-shirts featuring characters and iconography from the “Super Mario” world. Uniqlo’s Super Mario Family Museum collection consists of the likes of Princess Peach, Bowser, Yoshi and Donkey Kong.
“Mario” merch will join a long list of licensed apparel from Uniqlo. Earlier this year, the retailer collaborated with the Moomin brand on a clothing line. Uniqlo also announced a deal with video game publisher Blizzard late last year.