Lord & Taylor, Costco and TJMaxx will continue to distribute the brand.
According to Iconix, royalty revenue for the Danskin brand is estimated decline roughly $15.5 million in 2018. Longer term, the transition will provide opportunity to re-launch and expand the core Danskin brand. Danskin will continue to be distributed to retailers including Lord & Taylor, Costco and TJMaxx.
Most recently, Iconix partnered with The Moret Group to create a capsule collection for the Danskin brand that would benefit the Breast Cancer Research Foundation. The brand also partnered with Dreamwear for women’s loungewear, sleepwear, intimates and shapewear; as well as with JoJo Siwa, making the brand’s first-ever co-branded collection for kids.
Additionally, the brand management company has forecasted that it will unlikely be in compliance with its financial debt covenants in 2018. As a result, Iconix has engaged in
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