Retailers are being invited to apply for a delegate place on Brand Licensing Europe’s Retail Mentoring Program (RMP). 

The free-to-attend, Continuing Professional Development (CPD)-accredited course is delivered through a series of seminars, workshops and one-to-one consultancy sessions between May and September.  

It is now in its 12th year and boasts hundreds of alumni from the likes of Marks & Spencer, John Lewis, Selfridges, Halfords, Asda George, Ann Summers, River Island, Tesco, Sainsbury’s, Toymaster, The Entertainer and Morrisons. 

RMP delegates also benefit from: 

“In theory, brand licensing, and the opportunities it offers to retailers, is a really simple proposition,” says Anna Knight, senior vice president, licensing, Informa Markets. “In reality, it can be quite a complex business to get under the skin of. Through the BLE RMP, we help European retailers to better understand our business and provide them with the information and introductions they need to successfully introduce or expand their store’s licensing program. Licensing means retailers can introduce branded consumer products onto store shelves, attracting more customers and increasing margins. It also means retailers can consider turning their own brand into a license, allowing it to expand into different product categories and demographics; something which Ted Baker, for example, has achieved successfully with accessories and health and beauty.” 

The deadline for nomination is April 22. 

To take part, retailers are asked to sign up on the BLE website and fill out the form or contact Keith Pashley at [email protected] for more info.