Having already introduced a purchase limit to visitors due to its popularity and consistently closing lines two hours into opening to stem the flow of consumers, the pop-up is attracting die-hard fans who are still flocking to Westfield to get their hands on their favorite Pokémon.
The first of its kind in the U.K., the new pop-up offers a huge array of unique licensed products including everything from homeware items to plush toys. The Pokémon Center London will run through Nov. 15.
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