License Global is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Westfield Gets a Pokémon Center as London Pop-Up Opens Doors

Westfield Gets a Pokémon Center as London Pop-Up Opens Doors

With Pokémon fans lining up in droves to gain access to London’s own Pokémon pop-up last weekend, the Pokémon Center London has already been touted a smash hit by visitors.

To celebrate the upcoming release of new U.K.-inspired games “Pokémon Sword” and “Pokémon Shield” on Nintendo Switch, the Pokémon London Center opened its doors on Oct. 18 to fans of all ages.

Having already introduced a purchase limit to visitors due to its popularity and consistently closing lines two hours into opening to stem the flow of consumers, the pop-up is attracting die-hard fans who are still flocking to Westfield to get their hands on their favorite Pokémon.

The first of its kind in the U.K., the new pop-up offers a huge array of unique licensed products including everything from homeware items to plush toys. The Pokémon Center London will run through Nov. 15.

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish