

“Impulse sales of collectables and lower-priced toys are up, as are licenses from hit movies such as
Frozen.
These two factors have combined in the first six months of the year to deliver a six percent growth in toy sales by value and a 17 percent increase in unit sales; the fastest growth rate since 2010, and one which suggests that Christmas 2014 might be the best for some time,” says Frederique Tutt, toys global industry analyst , NPD Group.
“In addition to the significant growth in collectables and lower price toys, we have also seen a sustained trend over the last three to four years towards construction toys,” says Tutt.
According to NPD, Christmas accounts for 33 percent of the U.K.’s annual $4.8 billion toy sales, with children up to the age of 11 receiving an average
The list has been broken down into ten categories and 12 Top Toys (indicated by *).
Tech Tastic!
From robots to talking birds, technology in toys continues to evolve, these toys are some of the best examples:
· AirHogsRC Rollercopter from Spin Master
· Flutterbye Deluxe Light-Up Fairy from Spin Master
· Furby Boom-Crystal Series from Hasbro
· Kidizoom Smart Watch* from VTech
· LeapBand (assorted) from LeapFrog
· LeapTV from LeapFrog
· MiP from Trends/WOW WEE
· My Friend Cayla* from Vivid
· Teksta T-Rex from Character
· Xeno from Flair
· Zoomer from Spin Master
· Zoomer Dino –Boomer* from Spin Master
Wheely Good Fun
Cars, trains and fantasy play are always high on the Christmas wish lists; this selection has something for every age group:
· Fisher-Price Thomas and Friends TrackMaster Avalanche
Escape from Mattel
· Hot Wheels Super Loop Chase Race from Mattel
· Mega Bloks Thomas & Friends 1-2-3 Count with Thomas from Mega Brands
· Fisher-Price Thomas & Friends Motion Control Thomas from Mattel
Hugs n’ Heroes
From the perfect baby to the ultimate super hero, these toys make fantasy play magical, all they need is a child’s imagination:
· Baby Annabell Learns to Walk from Zapf Creation
· Barbie & The Secret Door Princess Alexa Doll from Mattel
· Barbie Malibu House from Mattel
· Dragons Giant Fire Breathing Toothless from Spin Master
· Emotion Pets- Bruno from Flair
· Little Love Baby Talk from VTech
· Marvel Super Hero Mashers (assorted) from Hasbro
· Monster High Freaky Fusion Hybrids Dolls (assorted) from Mattel
· My Little Pony Equestria Girls Twilight Sparkle from Hasbro
· Ninja Turtles Movie Figures (assorted)from Flair
The Collectables
These lines fire the imagination and feed the passion:
· Little Live Pets Bird Cage* from Character
· Minecraft Animal Mob Pack from Character
· Minecraft Figures (assorted)* from Character
· My Magical Mermaid Water Wonderland from Zuru
· Shopkins Small Mart from Flair
Let’s Make
Making and creating has been a big theme this year in toys, this selection ranges from food to knits—it’s good to share!
· Chill Factor Ice Cream Maker from Character
· Cra-Z-Knitz Ultimate Designer Knitting Station from Character
· Cra-Z-Loom Bracelet Maker from Character
· DohVinci Style and Store Vanity from Hasbro
· Play-Doh Cake Mountain from Hasbro
· Sew Cool Sewing Studio from Spin Master
Build the World
From castles to spaceships the construction choice is endless:
· City Mobile Police Unit from LEGO
· Disney Princess Cinderella’s Romantic Castle from LEGO
· Friends Heartlake Shopping Mall from LEGO
· Lego DC Comics Super Heroes: Batman Man-Bat Attack from LEGO
· The LEGO Movie–Benny’s Spaceship, Spaceship, SPACESHIP!* from LEGO
Toys 4 Tots
Toddlers today get to have some serious fun:
· Doc Mc Stuffins Get Better Talking Mobile from Flair
· Fisher-Price Laugh and Learn Crawl Around Car from Mattel
· Fisher-Price Little People Skyway from Mattel
· Peppa Pigs Muddly Puddle Jumbo Jet from Character
· Peppa Pig Weebles Wind & Wobble Playhouse from Character
· Toot-Toot Animals Safari Park* from VTech
My Go!
From chickens to moustaches, the board game continues to bring the whole family; these are a selection of the best:
· Bop It! Beats* from Hasbro
· Bunny Jump from University Games
· Chicken Charades from University Games
· Don’t Take Buster’s Bones from John Adams
· Elefun & Friends Mousetrap from Hasbro
· Gooey Louie from John Adams
· Hotel Tycoon from Esdevium Games
· LOGO Grab from Vivid
· Moustache Smash from Spin Master
· My Monopoly from Hasbro
· Simon Swipe from Hasbro
Ready to Rumble
Hero or villain, these toys let their imagination soar:
· Nerf Demolisher 2-in-1* from Hasbro
· Nerf Rebelle Agent Bow from Hasbro
· Nerf Zombie Strike Crossfire Bow from Hasbro
· Star Wars Rebels Inquisitor Lightsaber from Hasbro
· The Amazing Spider-Man 2 Web Slinging Spider-Man from Hasbro
· Transformers Flip N Change (assorted) from Hasbro
· Transformers Stomp and Chomp Grimlock* from Hasbro
Frozen’s the Word
The epic journey of the fearless princess continues here in the land of toys with this highly popular selection:
· Disney Frozen Elsa Classic Dress from Rubies
· Disney Frozen Snow Glow Elsa* from Jakks Pacific
· Disney Frozen Ice Skating Doll (Assorted)* from Mattel
· Disney Frozen Magical Lights Palace from Mattel
· Disney Frozen Olaf the Snowman from Mattel
· Disney Frozen Sparkle Dolls (Assorted)* from Mattel
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