Toys, apparel, technology and other categories all saw growth in the lead-up to Christmas and Hanukkah.
In addition, the eighth week outperformed the historically peak week of Thanksgiving; however, dollar sales in the first eight weeks of the 2016 season were still 1 percent behind the first eight weeks of the 2015 season.
Top-performing categories for the week include men’s apparel, women’s apparel, total PC’s, dolls and infant/toddler/preschool toys. Compared to 2015, toy sales increased by 26 percent, apparel by 17 percent, prestige fragrance by 16 percent, technology by 11 percent and athletic footwear by 8 percent.
“The eighth week of the 2016 holiday season included two more shopping days before Christmas than in 2015, delayed Hanukkah shopping that occurred at the beginning of December last year and a shipping deadline crunch that brought more action into stores for online pick-ups and last-minute impulse buys–it
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