L.O.L. Surprise, Fingerlings, Barbie and Star Wars, among other popular brands, top the global information company’s top fastest-selling toys.

NORTH AMERICA–The NPD Group has revealed the top 10 toys that are already flying off U.S. shelves and are sure to top many children’s holiday wish lists.

Based on current retail sales figures–and in line with recent lists from Walmart, Target, Toys ‘R’ Us and Kmart, among others–the global information company foresees collectibles and interactive playthings as this holiday’s must-haves.

According to current retail sales data, lower-priced toys drove year-to-date growth through September, and while the industry grew its dollar sales by 3 percent, unit sales grew by 4 percent. Sales of toys priced under $5 also increased 7 percent and represented about one-third of the total toy industry dollar gains.

This year’s fastest-selling toys heading into the holiday season include:

“As consumers make their holiday lists, it is equally important for retailers and manufactures to manage theirs–and these are the toys that should be on it,” says Juli Lennett, senior vice president and U.S. toys industry analyst, The NPD Group. “Looking at the toys currently gaining the most traction at retail, retailers can use this information to understand safe bets for early re-orders, and manufactures should ensure that retailers are keeping these items top of mind.”