Lush Teams with ‘TMNT’

The new bath collection helps to reduce plastic from polluting waterways.

License Global

July 1, 2024

1 Min Read
Lush x TMNT, Lush, Paramount
Lush x TMNTLush, Paramount

Lush has teamed up with Paramount’sTeenage Mutant Ninja Turtles” to deliver less plastic and more (vegan) pizza with an exclusive range of limited-edition exclusive products for the bath, shower, body and hair.

Renowned for innovating packaging-free cosmetic items such as bath bombs, soap, shampoo bars and solid body scrub, Lush has designed the whole collection to remove the need for single-use plastic and encourage shoppers to grab a slice of 100% naked products formulated to work just as well as their packaged counterparts.

The new Lush x TMNT collection: available now exclusively via the Lush app and at Lush stores and starting July 4.

Lush has been able to co-create this range of six new immersive products (plus a pack of three exclusive face cloths) across bath, shower and hair care to ensure multiple steps of your body care routine are covered, and to enable everyone to make small moves to help the planet by using less single-use plastic in their daily life.

“We’re thrilled to once again partner with Lush on an exclusive collection, this time for ‘Teenage Mutant Ninja Turtles,’” says Rebecca Jenkins, vice president, consumer products, Paramount. “Lush has created some truly unique products – with less single-use plastic – that thankfully, will leave you smelling much better than the Turtles’ sewer lair.”

“We are excited to continue our partnership with Paramount Consumer Products,” says Melody Morton, concepts creative director, Lush. “In celebration of the 40th anniversary of ‘Teenage Mutant Ninja Turtles,’ Lush has created a special plastic free collection. It's super important to us to ensure our customers are aware of the benefits of reducing their cosmetics packaging, so that they can make informed choices. We hope that Lush products can continue to provide enjoyable and easy ways to switch out plastic packaging this summer and beyond.”

About the Author(s)

License Global

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