Poppet, a fashionista who loves to dress up and accessorize, will be differentiated as a stand-alone brand by the blue headband she wears outside of Moshi Monsters.
In June, Poppet starred in her own music video, and now, in the first official deal for the new brand, Mind Candy has partnered with retailers Accessorize and Claire’s to launch a range of Poppet merchandise on Nov. 18 and Nov. 19, respectively. The line will target girls ages 6 to10 and include a selection of stationary items including pens, notebooks, pencil cases and lockable journals.
“Poppet is extremely popular with our girl fan base, and following their
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