Sponsored By

Yoto Partners with Penguin Random House Grupo Editorial

Partnership with the global Spanish-language division of Penguin Random House, expands Yoto’s content library to include new Spanish titles.

License Global

May 11, 2023

1 Min Read
Yoto logo
Yoto logoYoto

Yoto has partnered with Penguin Random House Grupo Editorial, expanding its Spanish content to include ten new titles. To align with customer demand and diversify its content library, Yoto offers Spanish digital cards mainly in Latin American Spanish, with some also available in Castilian Spanish.

“Diversity and inclusion within children’s content are imperative, especially through storytelling,” says Ben Drury, chief executive officer, co-founder, Yoto. “We pride ourselves on continually expanding our offerings to match that of our audience, which is why we’ve added these new Spanish titles to our library. With our ever-growing audience, we are committed to ensuring the Yoto library includes a broad range of languages, ethnicities and experiences for families around the world.”

“We are excited to expand our partnership with Yoto to offer some of our most-beloved productions to new children’s audiences around the world, who will be able to enjoy stories of the highest quality in their own language and different regional accents,” says Ángela Álvarez, audiobook director, Penguin Random House Grupo Editorial. “Through Yoto, our audiobooks will help children establish valuable connections with literature and the pleasure of reading.”

To date, 11 physical Spanish cards and 11 digital Spanish cards are available in the Yoto library, with plans to introduce more titles throughout 2023. The current library includes English, French and Spanish.

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like