Ripple Junction and Rashti & Rashti have signed on as licensees for The World of Eric Carle.

License Global

December 2, 2020

1 Min Read

The Joester Loria Group has brokered two new deals for The World of Eric Carle to expand on the brand’s current program with new infant and toddler sleepwear and adult t-shirts.

First, Ripple Junction has added The World of Eric Carle for young men’s and junior shirts. A multi-sku program launched earlier this year at Urban Outfitters online and in select stores with a crewneck sweatshirt and a long sleeve tee. Most recently, the line expanded with additional tees at Urban Outfitters and Pac Sun.

Rashti & Rashti has also partnered to bring the brand into a range of infant and toddler sleepwear (sizes 12M – 5T). The collection will feature Carle’s “The Very Hungry Caterpillar” and other popular characters and unmistakable graphics from his books in multiple styles and will launch mid-2021.

Read more about:

The World of Eric Carle

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.




Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like