The World of Eric Carle Launches YouTube ChannelThe World of Eric Carle Launches YouTube Channel

Penguin Young Readers and The World of Eric Carle have partnered with Rockefeller Productions, producers of “Very Hungry Caterpillar Show,” to launch the official World of Eric Carle YouTube Channel, a new children’s variety show featuring puppetry, read-alouds, crafting tutorials and animation centered around the author’s characters. The channel will premiere the first 15-minute episode on Nov. 17, with new episodes releasing every two weeks over the next year.  

“As Eric Carle’s longtime publishers, Penguin Young Readers is proud to launch this fun and accessible new platform for children and families to engage with the world of Eric Carle,” says Jen Loja, president, Penguin Young Readers. “Through storytelling, interactive art projects, puppetry and animation, Eric Carle’s beloved and timeless characters and creativity can now be experienced in new and exciting ways by a whole new generation.” 

Each episode in the series features three segments – puppetry from the cast of “The Very Hungry Caterpillar Show,” a read-aloud from a special guest and a crafting tutorial based on each episode’s theme – along with interstitial animated segments from StoryToys, producers of the Very Hungry Caterpillar Apps. 

“This has been a wonderful opportunity to combine all the things that Eric Carle loved – making art, reading and bringing his marvelous characters and creations to life in the form of puppets,” says Jonathan Rockefeller, producer, Rockefeller Productions. “It’s been fantastic to collaborate in this way with all our other long-standing partners on this venture; including Storytoys and Penguin Young Readers.” 

Related:Tubby Todd Partners with World of Eric Carle on Skincare Collection

In the future, the World of Eric Carle YouTube Channel will expand to include livestreams, art contests, musical content and more.