Meredith Corp. has launched the Real Simple Shop, an e-commerce platform inspired by its women’s interest publication Real Simple.
The Real Simple Shop will offer customers a one-stop shop for a wide variety of Real Simple-branded products and a selection of home goods including products for decorating, cleaning, organizing, cooking, skincare, fashion and more. The platform will also feature curated buying guides.
"The Real Simple Shop is an extension of Real Simple's mission to provide its consumers with a stress-free way to find and purchase the products they need all in one place," says Andy Wilson, senior vice president, consumer revenue, Meredith Corporation. "Through this exciting e-commerce shop, our loyal audience will be able to easily find essential products that don't compromise on quality or convenience."
The Real Simple Shop is the latest addition to the magazine’s continuously growing licensing program. Additional brand extensions include Real Simple Style, a line of accessories and handbags; Real Simple office, stationery and party paper goods at TJ Maxx; Real Simple Sleep, a branded memory foam mattress; as well as other products at Bed, Bath & Beyond.
The Real Simple shop is now live at RealSimple.com/Shop