Purple Turtle Crawls To China

“Young audiences in China will now be able to enjoy many of

Purple Turtle

’s “adventures through a variety of read and play opportunities,” says N.K Krishanand, head of licensing and publishing of

Purple Turtl

e, Aadarsh. “Hebei Publishing is a leader in providing children with only high quality reading material, a perfect partner to support our growing initiatives for the Purple Turtle brand.”

Introduced in 2012, the

Purple Turtle

series has been published in the U.S., U.K., Russia, Kazakhstan, Ukraine, Latvia, Estonia, Romania, Indonesia, Sir Lanka, Malaysia and six regional languages in India, with more than one million copies published to date. An animated series is in development for

Purple Turtle

is slated for 2015.