Based on bedtime adventures featuring glittery unicorns and mischievous mermaids in The Land of Nod, Ten Minutes to Bed weaves a story that celebrates magic and builds on the latest toddler trends.
The Ladybird book series has seen remarkable success and has been sold into 11 languages with more than 170,000 copies sold so far across the series since its launch in July 2018. Ten Minutes to Bed Little Unicorn, for example, sold more than 100,000 copies worldwide in its first year.
“Our colleagues in Ladybird Books have created a truly magical and engaging series with Ten Minutes To Bed, securing impressive sales since the first title published in July 2018,” says Susan Bolsover, director, licensing, consumer products, Penguin Ventures. “With its strong aesthetic and clear parent-focused proposition, Penguin Ventures recognized immediately
Visit Penguin Ventures, part of Penguin Random House, at Brand Licensing Europe (stand C240) to find out more about Ten Minutes to Bed.
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