Independent production house Kelebek Media, founded by entrepreneur Deborah Thorpe, has optioned the rights to the book series Isadora Moon, created by Harriet Muncaster and published by Oxford University Press.

In a deal brokered by Jodie Hodges at United Agents, Kelebek has secured all rights (excluding classic publishing) to the Isadora Moon series and is developing them as a 52 x 11’ 2D animated series.

“I’m so excited that Isadora is being brought to life in animated form,” says Muncaster, author and illustrator for the series. “I absolutely love everything that the wonderfully talented team at Kelebek have done so far, and I know they will make Isadora sparkle on the screen.”

With more than 1.2 million copies of Isadora Moon books sold worldwide in 30 different languages, the character has a huge global following among children ages 5-9. The 13^th book in the series is set to be published in October 2020. 

“I fell for Isadora Moon the minute I saw her,” says Thorpe. “The books are beautifully and distinctively illustrated, and the stories are full of charm, heart and humor. I am thrilled that Harriet has entrusted us with making these gorgeous books, so loved by their audience, into an animated series. Isadora’s unique and magical cultural heritage makes her universally relatable so anyone anywhere in the world can see themselves reflected in her. I think that’s part of her significant global appeal with our target audience.”