Joester Loria Group Announces The World of Eric Carle x Nestig Collab

Collection includes bedding, wall art and more.

License Global, Content Editor

November 5, 2024

1 Min Read
Eric Carle x Nestig, Joester Loria Group
Eric Carle x NestigJoester Loria Group

The Joester Loria Group has facilitated a new collaboration between The World of Eric Carle and children’s furniture and décor brand, Nestig. This collection brings Eric Carle’s popular stories, like “The Very Hungry Caterpillar” and “Brown Bear, Brown Bear, What Do You See,” to life through rugs, wall art, bedding and more.

Designed to inspire creativity and warmth, the collection features playful and cozy home essentials that capture the essence of Carle’s iconic illustrations. Nestig is supporting the launch with organic and paid social media campaigns, alongside an email blast to introduce the line to parents and fans of Carle’s work.

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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