Hollywood Reporter Heads to China

The Hollywood Reporter has launched a multi-year partnership with the China's largest Internet service provider Tencent to license its news, articles and videos across Tencent's platforms including QQ.com.

The partners will also collaborate on the creation of additional editorial content.

“With American entertainment growing globally, The Hollywood Reporter has taken on a central role as the most comprehensive, in-depth outlet covering the industry,” says John Amato, co-president, Guggenheim Media’s Entertainment Group, which owns THR. “We realized that keeping up with this growth meant finding a partner with both the scale of audience to match the global nature of our coverage and a commitment to quality content and proper intellectual property protections."

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