Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.
October 9, 2018
The 25th-anniversary campaign will focus on “love for all ages,” with Walker Books developing sensory story times at festivals and story centers.
A newly relaunched site will offer games and fun for young ones, too. Existing partners include Rainbow Designs for nursery toys; Paul Dennicci for nursery bedding, cards, calendars, baby clothing and more.
The publisher is expected to make announcements regarding partners for Valentine’s Day and Easter soon.
Walker Books will exhibit Sambro’s Nickelodeon Slime products during Brand Licensing Europe at stand F64.
License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.
Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.
Subscribe for updates directly into your inbox.
You May Also Like
BuzzFeed Sells Complex: Is the Reign of BuzzFeed Over?Feb 22, 2024
The Hershey Company is Making Life SweeterFeb 22, 2024
The emoji Company and tonies Launch Potty Training Tonie Featuring ‘Poo’Feb 22, 2024
Viacom18 Consumer Products, Papa Don’t Preach Launch Garfield CollectionFeb 22, 2024