
This year, Aurora World will make plush dolls featuring characters from Dr. Seuss books.

NORTH AMERICA–Aurora World has secured a new licensing partnership with Dr. Seuss Enterprises.
Under the terms of the agreement, Aurora World will develop a range of plush toys, as well as gift/stationery products, based on Dr. Seuss’ well-known characters.
The new products will be available toy stores and gift and stationary stores in the second half of 2018.
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