DC Thomson Adds Beano Air Fresheners


U.K. publisher DC Thomson has partnered with 151 Products for a line of car air fresheners featuring characters from its comics The Beano and Dandy, in a deal brokered by Start Licensing.

The air fresheners, which will feature Dennis the Menace, Gnasher, Bananaman and Desperate Dan, will be available as both hanging cardboards and sticky gels in a variety of scents including vanilla, berry blast, coconut and banana.