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The Day Henry Met… Launches Licensing Program

Publishing is at the forefront of the new deals.

License Global

January 15, 2020

1 Min Read
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The Day Henry Met… has launched a licensing program.

Included in the deals are a picture book from O’Brien Press, an activity page featuring in Busytime Magazine from Kennedy Publishing and more.

In addition, Redan will feature Henry in their Friends and Favorites titles in spring 2020. Egmont are doing 12 different books that are  selling in Poland. De Agostini is planning a range of books in Italy and there will also be a Henry promotion through kiosks in Italy, organized by Teaser Lab. In Australia, publishing is with New Frontier and in Greece with Agyra.

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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