
The Beano
has created a bespoke 32-page collector’s edition comic book that will be available exclusively in the
The Daily Mirror
and
Trinity Mirror
’s regional titles Nov. 1.
As part of the pre-promotion for the sampler, a bespoke strip created by
The Beano
for
The Daily Mirror
and
Trinity Mirror
is appearing in the papers today.
A number of marketing initiatives will also support the partnership including in-title and online advertising and subscription offers exclusive to
Trinity Mirror
readers.

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