Tommy Bahama Announces Collaboration with K9Wear

Brand brings the island lifestyle to pets.

License Global, Content Editor

August 15, 2022

1 Min Read
K9Wear and Tommy Bahama outerwear.
K9Wear and Tommy Bahama outerwear.K9Wear

Island-inspired lifestyle brand, Tommy Bahama, announced a partnership with K9Wear on a collection of pet harnesses and apparel. The Tommy Bahama x K9Wear collection will launch in November at Tommybahama.com and at select department and specialty retailers nationwide. 

“We are so pleased to partner with K9Wear on this innovative collection of pet apparel and accessories,” says Chrisann Furciato, senior vice president, licensing, Tommy Bahama. “This is a growing billion‐dollar market and one that is important to our guests. We wanted to partner with a company that would provide quality and innovation that is reminiscent of our brand. The extension of Tommy Bahama to include our pets affords our guests’ entire family to enjoy the island life.” 

Launching for holiday 2022 is the signature Tommy Bahama Aruba zip-neck pullover and pajamas in the same prints as the brand’s family PJs for men, women and kids. Each dog outfit will come with the K9Wear patented harness that the outfit attaches to. Additional styles will be added to the collection.  

“We’re thrilled to be working with a brand as iconic as Tommy Bahama,” says James Straggas, chief executive officer and cofounder, K9Wear. “Our shared values of style, quality and comfort make this a perfect match and we’re looking forward to seeing some happy dogs.” 

Related:Tommy Bahama Teams with MLB

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About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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