Paddington Bear Adds New Agents | License Global

Paddington Bear Adds New Agents

Paddington & Co has announced a slate of new international agents for Paddington Bear, which is managed by The Copyrights Group worldwide.

New representatives for the brand include StudioCanal in France, Lizenzwerft in Germany and Edebé Licensing in Spain and Portugal.

Several other agencies have renewed their existing partnerships: Bulls Press in Scandinavia, RM Enterprises in Asia, Copyrights Asia in Japan, Lindberg Marketing + Media in the U.S.

"We are delighted to be following on from Paddington's huge success in 2012 with the appointment of new agents worldwide,” says Nicholas Durbridge, chairman, The Copyrights Group. “Paddington's international profile is already strong, and bringing new agents on board will ensure ongoing growth and continued success in these important markets."

The classic bear will also get a boost in 2014 with a feature film from StudioCanal and Heyday Films.