WildBrain is on board to grow the preschool program across its YouTube network.
EUROPE–Mother Goose Club has tapped WildBrain to manage its two flagship YouTube channels, “Mother Goose Club” and “Mother Goose Club Playhouse.”
Through the agreement, WildBrain will take over channel management and will handle paid media campaigns. The company will also look to boost the brand’s presence by providing rights management and access to technical support.
Mother Goose Club is a series of educational programs for preschoolers and is produced by Sockeye Media. In addition to YouTube, Mother Goose Club is also distributed on Netflix and Amazon.