Facebook Sends a Retail Request to Macy's

Facebook has opened a small business pop-up at nine Macy’s stores in the U.S., the social network giant’s first brick-and-mortar appearance, according to RetailDive.com.

From now through Feb. 2, the retail area will highlight nearly 100 small brands sold on Facebook and Instagram and will offer entrepreneurs who have established themselves online a chance to expand into brick and mortar.

The branded area will be part of The Market @ Macy’s, a rotating, curated, theme-centered retail concept within the department store.

The Facebook pop-up will appear at Macy's locations in New York City; Pittsburgh; Atlanta; Fort Lauderdale, Florida; San Antonio; Las Vegas; Los Angeles; San Francisco and Seattle.

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