Fox Consumer Products and meal-delivery service Blue Apron have unveiled the latest menu item in their limited-edition “Bob’s Burgers” menu items.
The menu was designed by chef Alvin Cailan of the Los Angeles restaurant Egg Slut. Available for the week of Aug. 20, The Gouda Wife Burger consists of burger meat, cucumber radish salsa and roasted sweet potatoes. “Bob’s Burgers has built a highly engaged and loyal fan base over the past eight years,” says Christine Fu, head of partnerships, Blue Apron.
“In collaboration with the incredibly talented chef Alvin Cailan, we look forward to bringing the creative and whimsical recipes that are featured on Bob’s Burgers to life through the Blue Apron meal experience.” Blue Apron members were able to try The Quantum of Salsa Burger, containing corn-pepper salsa and onion rings, during the week of July 23.
Animated eaters can look forward to The Absentee Shallot Burger, which features caramelized shallots and fontina cheese fries. In addition to consumable goods, Blue Apron has tapped LA-Based apron and workwear brand Hedley & Bennet for a limited-edition Blue Apron x “Bob’s Burgers” apron, available now on BlueApron.com. A portion of the proceeds from September will support Feeding America, a part of the Bob’s Burgers National Cheeseburger Day celebration on Sept. 18. Blue Apron x Bob’s Burgers recipes and menu items are available now at BlueApron.com/BobsBurgers.