WildBrain will work to expand Miffy’s audience by relaunching the Miffy English channel with a focus on the U.S. marketplace; debuting Miffy channels in French, Spanish, Japanese, Korean and Brazilian Portuguese and enhancing the brand’s existing channels in Dutch, Italian, German and Russian.
WildBrain will oversee a catalog of more than 200 branded videos across the channels, including some that have never been shared on the video platform.
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