The Brand Liaison taps Cousin DIY for a variety of DIY kits inspired by the popular YouTuber.
The Brand Liaison, LaurDIY’s licensing agency, brokered the deal.
The initial collection will include nine jewelry making kits as well as jewelry making accessories such as cording, findings, storage and more.
Cousin DIY’s branded-LaurDIY products are set to hit retailers in late 2018.
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