Wondery, Keke Palmer Launch Exclusive E-Commerce Shop

“Keke Says” collection timed to Season 2 of the entertainer’s podcast, “Baby, this is Keke Palmer.”

License Global

June 5, 2024

3 Min Read
Keke Palmer x Wondery bag.
Keke Palmer x Wondery bag.Wondery

Wondery and celebrity, Keke Palmer, have announced the launch of the Keke Palmer online storefront featuring Palmer-branded apparel and consumer products, including the debut of the inaugural line, the “Keke Says” collection.  

The launch of Palmer’s new storefront, housed in the Wondery Shop, makes it the exclusive, official online destination for fans of the actress, podcast host and multi-hyphenate entrepreneur to purchase official apparel, accessories, drinkware and more.  

The new storefront launch aligns with the Season 2 debut of Palmer’s award-winning audio and video podcast, “Baby, this is Keke Palmer.” New episodes are available on YouTube and podcast platforms. Catch up on all the episodes of “Baby, this is Keke Palmer” ad-free onWondery+. Season 2 guests include Amy Poehler, Vivica A. Fox, Kel Mitchell, Skilla Baby, JT, Giovonnie Samuels and Bryan Hearne (from “Quiet on Set”) and more. 

This collaboration expands Keke’s existing relationship with Wondery and is designed to build deeper connections among her fans through new ways to celebrate and engage. The “Keke Says” line features apparel, accessories, drinkware, totes and stationery featuring Keke’s popular phrases, such as “Sorry to This Man,” “But the Gag Is,” “You Know It’s Your Girl,” “My Ex is Calling” and more. 

Related:How Podcasting Takes on Licensing

“Baby, welcome to the store,” says Palmer. “Me and my Wondery family are thrilled to be launching this new collection of ‘Keke Says’ products that has something for everyone. You need a mug that says you mean business, I got you. You need a hoodie with a message that is gonna hit, I got you. You need stickers galore? Baby … I got you. I can’t wait for the audience to journey with us this season, where I will continue to tell my stories, get the true tea with interesting guests and connect with listeners every week.” 

“We are committed to supporting Keke’s brand by surprising and delighting her fandom via the podcast and beyond,” says Nicole Blake, chief brand officer, Wondery. “Our ongoing collaboration and this expansion of the relationship to include the exclusive Keke Palmer e-commerce shop demonstrate Wondery’s commitment to being the best home for talent and to going beyond the headphones to engage fans.” 

Every Tuesday on “Baby, this is Keke Palmer,” Palmer takes listeners down the rabbit hole on a topic that she cannot stop obsessing over, along with notable interviews. Palmer gives listeners inside access to her life, thoughts and opinions as she dives into highly personal topics like her former life as a child star, personal relationships and her sexuality. 

Related:Wondery Unveils ‘Summer of Wow’

Across the first season, high-caliber personalities, including U.S. Vice President Kamala Harris, Ludacris, Renee Rapp, Michael Pollan, Quinta Brunson, Bowen Yang, Jordan Peele and many others have entered Palmer’s orbit for authentic, open conversations. With her personable yet refined interview style, Palmer gives audiences a new perspective on each person she speaks to, from learning about Harris’s personal hair care routine and Sterling K. Brown’s marriage advice to John Stamos’s secret life as a Disney adult.  

“Baby, this is Keke Palmer”is produced by Wondery and executive produced by Palmer. Visit the storefront at KekePalmerShop.com. 

Learn more about Wondery’s keynote, “Is Podcasting Where the Next Hit Franchise Will Come From?,” at the Licensing Expo 2024 in May 

About the Author(s)

License Global

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