The Beatles Announce Limited Edition Beatles Collectibles

A collection of commemorative tickets launches to mark 60th anniversary of ‘Beatlemania’ in the U.S.

License Global

November 26, 2024

2 Min Read
The Beatles ticket book, Bravado International
The Beatles ticket bookBravado International

Marking the 60th anniversary of when 'Beatlemania' was unleashed across the U.S. in 1964, The Beatles fans can own their part of that history, thanks to a new collection of commemorative tickets, released to mark the anniversary year. The 25-ticket set – one for each venue across the U.S. and Canada – marks the anniversary of the month-long tour, with every ticket made from one ounce of pure silver. 

Each intricately crafted ticket, three inches long and two inches wide, displays each show's date, venue and price, with unique detailing for every gig. The Cleveland, Ohio ticket features the grinning faces of the Fab Four, as does the Indianapolis entrance stub. The Hollywood Bowl ticket is an eye-catching purple; the Las Vegas one shows a vivid yellow. All of them are made of one ounce of pure .999 silver.  

The tickets come in a celebratory book with a certificate of authenticity. And though they may be issued 60 years too late for the gigs themselves, they are legal tender— setting a new standard for collectibles.   

The tickets have been produced by Swiss-based Precious Sound, creator of luxury music collectibles, and B.H. Mayer, a 150-year-old family-owned mint in Germany under license from Apple Corps, in a deal brokered by Bravado International, the Beatles North American licensing agent. 

Related:The Beatles Drop Limited-Edition Yellow Submarine with Precious Sound

"[The tickets are] a brilliant way to pay homage to one of the most significant moments in music history," says Joe Marziotto, vice president, licensing and merchandising, Bravado. "This silver series is the perfect way to celebrate the Beatles' monumental impact on music and culture. Fans everywhere will be ecstatic to have a tangible piece of that history that we can treasure forever." 

The first silver ticket will be released on Feb. 7 – the day the Beatles touched down in the USA. The remaining 24 tickets in this incredible silver series will be released throughout 2025, allowing collectors to complete their set as they celebrate each historic concert.  

Each concert ticket in this series will have a limited run of 1,964 units worldwide and will be available for pre-sale through the Precious Sound website, the official Beatles website and select retail partners. 

"We're anticipating huge enthusiasm from fans and collectors alike for this limited-edition collection," says Mark Sutton, co-founder, Precious Sound. "The Beatles' first U.S. tour marked a pivotal point in music fandom, and this silver series is a fantastic tribute that fans will be eager to celebrate." 

"[The] precision and detail involved in recreating these concert tickets will reflect the passion and artistry [of the band], says Alex Wenger, chief executive officer, B.H. Mayer. "We're honored to bring our craftsmanship to a project of this magnitude."

About the Author

License Global

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for daily updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like