
May 12, 2021

Both brands recently celebrated milestones. Last year, “Sesame Street” marked its 50th season and The Wiggles celebrate 30 years of children's entertainment this year. The two children's brands previously joined forces on an updated version of The Wiggles' song, "
," on YouTube in November 2019.
"
" is a new version of the “Sesame Street” song sung initially with
. In the updated video, Cookie Monster, Elmo and Abby Cadabby and The Wiggles dance and sing through the letters of the alphabet. Viewers can see custom versions of the music video on
Sesame Street's
and The Wiggles' YouTube channels.
The second video is a reimagining of The Wiggles' song, "Fruit Salad," which will premiere in June. Starring The Wiggles – Anthony
"What better way to celebrate the 30th year of The Wiggles, and 50 years of ‘Sesame Street’ in Australia, than with a brand-new music video," says Jenny Gioia, vice president, multimedia programming, Sesame Workshop. "We had so much fun the first time around; we just had to reunite. We're thrilled to team up and provide new content on our YouTube channels for kids and their families to laugh, learn and sing with some of their favorite friends."
"Collaborating with ‘Sesame Street’ feels so natural and makes so much sense," says Field, Blue Wiggle and founding member of The Wiggles. "We share the same desire to consistently make music that entertains and educates. It was particularly fun performing together on this ‘Sesame Street’ classic."
Additional songs from “Sesame Street” and The Wiggles can be found on the YouTube playlist of
Favorite Songs from "Sesame Street" and The Wiggles
, which features 20 songs.
Read more about:
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.