LilyPichu and TJ Brown Present Comfi Beats Concert

LilyPichu’s first in-person concert features live performances from special guests and LilyPichu’s exclusive concert apparel.

License Global, Content Editor

August 12, 2022

1 Min Read
LilyPichu logo.
LilyPichu logo.Warren James

Content creator, YouTube streamer, voice actress and musician LilyPichu hosted her first in-person concert in collaboration with singer, songwriter and producer TJ Brown. The sold-out event, “Comfi Beats,” was held at Candela La Brea on the evening of Aug. 12. Fans had access to photo opportunities, food, drinks and guest appearances from former professional “League of Legends” player Scarra and more. Lily’s exclusive concert apparel can be purchased at the venue and is now available on comfibeats.com. 

Powered by exclusive brand development firm Warren James, “Comfi Beats” included live projection mapping throughout the venue and a photo wall designed to emulate the album artwork from Lily’s single, “Dreamy Night." All guests received a box of desserts filled with Lily’s favorite treats and were able to shop Lily’s concert merchandise and apparel from Warren James, including hoodies and t-shirts, during the event. 

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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