Social game developer Zynga has announced a multi-year licensing deal with Disney to develop and publish a new free-to-play mobile Star Wars game.
Zynga will also assume operation of “Star Wars: Commander,” a game developed by Disney that launched in 2014.
“Star Wars is one of the most iconic franchises in the world and has engaged generations of fans for decades,” says Frank Gibeau, chief executive officer, Zynga. “As game makers and moviegoers, we’re huge fans of Star Wars and are excited to create new experiences for players that bring this beloved brand to life. We look forward to extending the reach of the Star Wars universe and developing a new mobile game that entertains players for years to come and has the potential to be a future forever franchise for Zynga.”
“The opportunity with Zynga is the latest step in our mobile games licensing strategy, which pairs Disney characters and stories with proven partners to create unique games for our fans,” says Kyle Laughlin, senior vice president of games and interactive experiences, Disney. “Zynga’s expertise in developing successful games and running live services makes them an ideal partner, and we look forward to further extending the Star Wars universe through these new experiences.”
Zynga’s NaturalMotion studios will now oversee development of future Zynga Star Wars mobile games.
